Insurance That Puts People First—Every Time

Boutique-level service, 30+ years of experience, and trusted protection for families and businesses across the Southeast.
Get in Touch

Why 1st Choice?

At 1st Choice Insurance Advisors, we don’t believe in one-size-fits-all coverage. We believe in getting it right—for you. That means local guidance, personalized support, and access to the top carriers in the industry. Whether you’re insuring a new home, updating your auto policy, or protecting a growing business, our advisors make the process easy and transparent from start to finish.

A white background with a few lines on it

Over 30 years of hands-on experience

A white background with a few lines on it

Based in Charlotte, serving the Southeast

A white background with a few lines on it

Independent agency—your needs come first

A white background with a few lines on it

Fast, friendly service from real people who care

Get a Quote
A tall building is sitting on top of a city street.

30+

years of experience

 What We Cover

A black and white drawing of a hand holding a person.

Personal Insurance

Peace of mind for the things that matter most.
From luxury vehicl
es to lakefront homes, we help you protect what you’ve worked hard to build. And with smart bundling options, we make it easy to simplify—and save.

Explore Personal Insurance
A black and white icon of a building with a shield on it.

 Business Insurance

Smart protection for businesses of all sizes.
From contractors and hotels to startups and retail shops, we tailor coverage to your operations, risk, and goals—with fast quoting and a team that knows your industry.

Get a Business Insurance Quote

A Local Agency That Knows You

We’re proud to be based in Charlotte—and proud to serve the Southeast. Our local knowledge lets us customize coverage for your neighborhood, your risks, and your priorities. Whether you’re in Dilworth, Fort Mill, or Ballantyne, we’re close by and ready to help.

See What Our Clients Say

Michael G.

Pete has been absolutely amazing for our insurance needs. Years of great service. Love it! Highly recommend!

Allison P.

1st Choice Insurance Advisors has provided the ultimate in customer service! Peter Frank is professional, courteous, incredible in his follow-up and assistance, very responsive, knowledgeable and professional. The very best insurance agent we have ever dealt with.

Dave B.

I've been a client of Peter and 1st Choice since I moved to NC 15 years ago and couldn't be happier. I wouldn't think of using anyone else.

Grant S.

My experience has been GREAT!

Greg H.

Peter was my insurance agent for many years when I lived in the Carolinas. His advice was invaluable, but, it was his concern for the well being of our family that stands out the most. You are making a mistake if you price insurance online without getting a quote from Peter. He is very competitive and the service level is outstanding.

Chad W.

Peter has been handling my insurance for over 10 years. He always gets me the best rates and makes sure that my coverage is in line with what my family needs. Whenever I need him, he always responds. He really is a great insurance agent.

Sand

Very easy to work with.

William B.

Peter Frank was knowledgeable, helpful, and informative in helping me find the best Auto and Home policies...

Brooke M.

I've worked with Peter for 4 years now and he has been incredibly helpful, always responsive, and genuinely kind and nice to work with on all our insurance needs. I can 10/10 recommend him and the company!

Michael G.

Pete has been absolutely amazing for our insurance needs. Years of great service. Love it! Highly recommend!

Allison P.

1st Choice Insurance Advisors has provided the ultimate in customer service! Peter Frank is professional, courteous, incredible in his follow-up and assistance, very responsive, knowledgeable and professional. The very best insurance agent we have ever dealt with.

Let’s protect what matters—together.

Start your quote online and hear from us fast.